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UKGC Confirms New Rules on Deposit and Fund Rules


UKGC Confirms New Rules on Deposit and Fund Rules
The British Gambling Commission has confirmed that new measures will take effect from 31 October 2025, requiring operators to introduce clearer systems for setting deposit limits and explaining the status of customer funds. The regulator says the changes are intended to strengthen player choice and transparency across the industry, building on practices already adopted by some companies but not applied universally.
Under the new framework, operators licensed in Great Britain will need to prompt customers to set a financial cap before their first deposit is made. The rule does not impose a mandatory ceiling, but it obliges businesses to allow customers to decide how much they are prepared to commit before engaging in play. These limits will not be static; customers must be able to adjust or review them at any point through their account settings.
Although some businesses already follow similar steps, the Commission noted that practices differ across the market and in some cases have caused confusion. To address this, the regulator will open a short consultation aimed at ensuring consistency in how limits are presented. The goal is to prevent rules from being applied unevenly or in ways that may mislead customers about how restrictions work.
The new measures are not confined to deposits. They also cover transparency in the protection of customer funds, an issue that the regulator has been highlighting for several years. Operators already have to disclose whether customer deposits are protected in the event of insolvency, and if so, to what extent. These levels are defined as “not protected,” “segregated but not protected,” “medium protection,” or “high protection.” The information must be clearly stated in the terms and conditions and displayed at the first deposit stage.
Tim Miller, executive director for research and policy at the Commission, described the changes as part of a broader programme of reforms. He said the new rules were designed to give customers more tools to manage their spending and greater clarity about what happens to their money if an operator were to collapse. He added that the Commission would continue its work to deliver commitments made in the government’s White Paper, including evaluation of existing measures and further regulatory steps.
The October 2025 deadline gives operators just over a year to prepare. The industry is likely to face both technical and communication challenges in adapting to the requirements, particularly in ensuring that reminders are effective without becoming disruptive. For customers, however, the new rules should provide more straightforward access to financial management tools and clearer knowledge of the risks attached to deposits.
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