Hot Year for Zulu with hot Games
Zula Casino is celebrating its first anniversary in the U.S. online social casino market with a range of special promotions, rewards, and giveaways for its players. Launched on October 2, 2023, by gaming developer Blazesoft, Zula has quickly established itself as a major player in the social casino space. The anniversary celebration reflects both its growth over the past year and its commitment to its player community.
To mark the occasion, Zula Casino has introduced a unique advent calendar promotion, offering players a daily surprise throughout the month. Prizes range from free spins and exclusive new games to larger events like the “Win-a-Vacation” sweepstakes and a carnival-themed event. Additionally, players have the chance to win from a prize pool of over 25 billion Gold Coins (GC) and 150,000 Sweeps Coins throughout the month.
Zula Casino operates as a free-to-play platform, allowing users to play using virtual currencies such as Gold Coins and Sweeps Coins. While Gold Coins have no monetary value, Sweeps Coins can be redeemed for prizes, creating an added layer of excitement for players. The platform’s engagement strategy during its anniversary includes special happy hours with discounts, social media contests, and high-value giveaways aimed at deepening player loyalty.
Expanding Game Portfolio
Over the past 12 months, Zula Casino has expanded its gaming portfolio to surpass 1,000 titles, a milestone that positions it as one of the leading social casinos in the U.S. market. Zula's game selection includes a wide variety of offerings, from online slots and progressive slots to newer formats like Plinko, Megaways, and Tumble games. Popular titles include Big Bass Vegas, Fire Stampede, and exclusives like Gold Gold Gold 5000 from Booming Games and Sweet Bonanza 1000 by Pragmatic Play.
Zula’s diverse catalog of games is powered by some of the most prominent names in gaming software development, including Relax Gaming, Pragmatic Play, Habanero, Evoplay, and RubyPlay. The broad range of options and continued content additions reflect Zula’s strategy of maintaining a robust gaming library to attract and retain players.
A Platform Built on Player Experience
Tamar Laypan, program manager at Zula Casino, highlighted the importance of player experience in Zula's success over the past year. In a statement, Laypan said, “We’re incredibly proud of the player experience we’ve built over the last 12 months. The platform has garnered a substantial and loyal pool of players, and it’s not just because we offer one of the largest game selections from leading global providers, but also the exclusive experiences we’re providing and the platform’s continued evolution with enhanced promotions, personalization, and seamless user experience.”
The focus on user experience is evident in Zula’s ongoing commitment to evolving its platform with personalized promotions and streamlined navigation, ensuring that both new and long-standing players are engaged and satisfied.
Zula Casino’s success is a part of Blazesoft’s broader expansion in the online gaming market. In addition to Zula, Blazesoft operates several other free-to-play casino brands, including Fortune Coins Casino, Sportzino.com, and Yaycasino.com. The launch of Zula came 18 months after Blazesoft introduced Fortune Coins Casino, its first social casino in the U.S. market. Fortune Coins has since grown to over three million registered players across the U.S. and Canada. Blazesoft’s ability to rapidly scale its social casino platforms highlights its growing influence in the online gaming industry, with its free-to-play models attracting a wide audience looking for a casual, risk-free gaming experience.
“We’re incredibly proud of the player experience we’ve built over the last 12 months.”
Looking Ahead
As Zula Casino celebrates its first anniversary, it sets a high bar for future growth with its expansive game offerings and commitment to rewarding its player base. The company’s focus on maintaining player engagement through creative promotions and an ever-growing portfolio of games will likely continue to fuel its success in the highly competitive social casino market.
Zula’s month-long celebration serves as a testament to its first-year achievements and a clear signal that the platform intends to remain a key player in the online gaming space for years to come.
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