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Bragg Gaming Group Expands with BetMGM in Pennsylvania

Bragg Gaming Group expands its partnership with BetMGM to Pennsylvania, launching new games and RGS technology for online casino players. This marks Bragg's third U.S. state launch, following Michigan and New Jersey, providing innovative titles from Atomic Slot Lab and Wild Streak Gaming.
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Branimir Ivanov | Senior News Contributor

Updated: Jul 12, 2024

Pennsylvania Hits New Horizons

Harrisburg, PA — Bragg Gaming Group (NASDAQ: BRAG) has announced the launch of its latest games and Remote Game Server (RGS) technology with BetMGM in the Pennsylvania online casino market. This move represents a significant step in Bragg’s strategy to expand its footprint in the U.S. iGaming industry.

Bragg’s Director of Content, Doug Fallon, highlighted the company’s focus on Pennsylvania in an interview with PlayUSA last month: “Bragg has significant coverage with operators across Michigan and New Jersey, along with 100% coverage in Connecticut. In respect of markets we intend to grow, Pennsylvania is definitely in that bracket, and we’re working to introduce our RGS into the market.”

 

Expanding Footprint

Pennsylvania marks the third state where Bragg’s content is live with BetMGM Casino, following previous launches in Michigan in 2022 and New Jersey in 2023. This expansion underscores Bragg’s commitment to delivering innovative and engaging gaming content to North American players. The company also holds a gaming license in Connecticut.

Bragg Gaming Group’s Senior VP of Commercial for the U.S. and Canada, Garrick Morris, expressed excitement about the extended collaboration with BetMGM: “We’re delighted to strengthen our existing collaboration with BetMGM to a third U.S. state, as part of our ongoing drive to provide the highest quality content to players in the U.S. iGaming market.”

Oliver Bartlett, VP of Gaming, Product & Casino at BetMGM, echoed this sentiment, stating: “Bragg has been a great partner for BetMGM in Michigan and New Jersey, and it’s exciting to now be able to expand that relationship to Pennsylvania. We’re confident that players in Pennsylvania will embrace this new online casino content, which has proven to be popular in other regulated markets, with players already familiar with these titles from the land-based sector.”

 

New Content for Pennsylvania Players

BetMGM Casino members in Pennsylvania can now access popular titles like “Egyptian Magic” and “Fairy Dust” from Bragg’s Atomic Slot Lab proprietary content studio. Additionally, games from Bragg’s Las Vegas-based proprietary studio Wild Streak Gaming, and content from Bragg’s exclusive partners within the Powered By Bragg program—including King Show Games and Sega Sammy Creation—are set to be introduced soon.

According to Morris, “In developing high-quality engaging content, we want to contribute to the long-term success of our partners, and importantly provide a gaming experience which is exceptional for players.”

Doug Fallon noted in his PlayUSA interview that Bragg aims to launch 70 games from its studios and partners, such as Blueberi, Incredible Technologies, and King Show Games, throughout this year.

 

Bragg Gaming's launch in Pennsylvania with BetMGM is their third U.S. state expansion after Michigan and New Jersey, enhancing their reach in the online casino market.

 

Collaborations and Market Presence

Beyond its partnership with BetMGM, Bragg collaborates with several other prominent operators in the U.S., including FanDuel, DraftKings, Caesars Digital, Rush Street Interactive, PokerStars, and Golden Nugget. These collaborations reflect Bragg's commitment to broadening its market presence and offering a diverse range of gaming content to U.S. audiences.

As Bragg continues to expand in the U.S., its entry into the Pennsylvania online casino market is seen as a strategic move to capture new audiences and reinforce its presence in the rapidly growing iGaming sector.

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