Amusnet Gaming Partners with Soft2Bet

Amusnet Gaming Partners with Soft2Bet

Amusnet

Rated 90.08/100%

146 Casinos
195 Games | 13 Live Games

All Casinos

Number of games

195

Country

Bulgaria

Founded

2016

• Live Games
• Slots
• Table Games

Amusnet Gaming has announced a new content distribution partnership with Soft2Bet, a platform provider known for operating a portfolio of online casino and sportsbook brands across regulated European markets. The agreement positions Amusnet’s collection of digital slot titles within Soft2Bet’s network, marking another phase of growth for both companies.

Soft2Bet’s presence across multiple jurisdictions offers Amusnet Gaming an opportunity to expand its footprint and reach audiences in regions where local regulations define strict standards for compliance and content delivery. The deal ensures that Amusnet’s growing library, consisting of more than 100 online slots, will be made available on Soft2Bet’s platform. Popular titles such as Shining Crown, 20 Golden Coins, Candy Palace, Extra Crown, and Cavemen and Dinosaurs will now feature among Soft2Bet’s content lineup, complementing its range of localized casino products.

The partnership builds upon Amusnet Gaming’s strategy of forming alliances with established operators that share a focus on regulated markets. The company has gradually expanded its network through targeted collaborations, aligning its development approach with the industry’s broader shift toward content diversity and compliance-driven integration. For Soft2Bet, incorporating Amusnet’s content contributes to its ongoing platform diversification, supporting a model that prioritizes technological efficiency and seamless distribution.

Amusnet Gaming’s Chief Executive Officer, Julia Peeva-Sertov, highlighted the significance of this partnership in reinforcing the company’s long-term objectives. She described the agreement as a structured step toward greater market accessibility, emphasizing the importance of working alongside a partner with a strong operational presence across Europe. Peeva-Sertov noted that such collaborations enable Amusnet to deliver content that aligns with the expectations of both partners and regulators, fostering sustainable growth within compliant environments.

Soft2Bet’s Chief Product Officer, Yoel Zuckerberg, reflected on the practical advantages of the collaboration, noting that the company’s integration framework supports rapid deployment, local optimization, and reliable performance. He emphasized that Amusnet’s addition strengthens Soft2Bet’s product base, contributing to a more diverse range of options across its brands. Zuckerberg also pointed to the alignment between the two companies’ operational priorities, particularly their shared focus on efficiency, adaptability, and audience engagement through high-quality content.

Beyond the business announcements, the partnership reflects a broader trend shaping the European iGaming industry, one defined by partnerships that merge content innovation with technological infrastructure. As the region’s regulatory environment grows increasingly fragmented, developers and operators alike have turned to strategic collaborations to ensure compliance while maintaining competitive differentiation. In this context, Amusnet’s integration with Soft2Bet stands as a case study in how suppliers and platforms combine to navigate market complexities.

Amusnet Gaming’s growth over the past few years has been characterized by steady regional expansion and the continuous enhancement of its product range. The company’s titles, known for combining accessible mechanics with interactive features, cater to a wide player base across regulated markets. By aligning with Soft2Bet’s operational reach, Amusnet reinforces its position within an increasingly interconnected network of European operators, all of whom rely on cross-collaboration to sustain competitiveness and market presence.

For Soft2Bet, the partnership contributes to its strategy of consolidating partnerships that enrich its portfolio and strengthen its standing as a platform capable of supporting varied content providers. The company’s approach emphasizes building ecosystems where quality content can be integrated efficiently while maintaining performance and regulatory consistency. Integrating Amusnet’s slots reflects this direction, ensuring that its network continues to provide value to both players and partners across diverse jurisdictions.