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4ThePlayer Expands into Pennsylvania’s Online Casino Market

4ThePlayer expands into Pennsylvania's growing online casino market with popular titles like '4 Fantastic Lobsters' and '9k Yeti,' marking its fourth state in the US. Learn more about their strategic US expansion and successful partnerships.
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Branimir Ivanov | Senior News Contributor

Updated: May 24, 2024

Pennsylvania Keeps Growing

4ThePlayer, a UK-based gaming creator, has secured an operational license from the Pennsylvania Gaming Control Board (PGCB), marking its latest move in the rapidly growing US online casino industry. The company is set to launch its online slot games in Pennsylvania, becoming the fourth state in its US expansion strategy.

Chris Ash, co-founder and business development director at 4ThePlayer, expressed enthusiasm about entering the Pennsylvania market, citing the positive reception of their games in other states. “I am thrilled we can bring our unique gaming experience to the players of Pennsylvania. After the success we have seen with these titles in other states, we are excited for players in Pennsylvania to play them!” he said in a news release.

 

  • Pennsylvania Expansion: 4ThePlayer has secured a license from the Pennsylvania Gaming Control Board and will launch its online slot games in the state, marking the fourth state in its US expansion strategy.
  • Popular Game Titles: Players in Pennsylvania will have access to popular 4ThePlayer games such as “4 Fantastic Lobsters” and “9k Yeti,” available through the platform partner Gaming Realms.
  • Strategic Growth: This expansion into Pennsylvania is part of 4ThePlayer's broader plan to capture the US market, following successful launches in New Jersey, Michigan, and Connecticut, with hopes for future expansion into additional states.

 

Game Offerings and Platform Partnership

Pennsylvanian players will have access to popular 4ThePlayer titles such as “4 Fantastic Lobsters” and “9k Yeti.” These games will be available through the company’s platform partner, Gaming Realms.

The expansion into Pennsylvania is a strategic part of 4ThePlayer's broader plan to capture the US market. The company has already launched its offerings in New Jersey, Michigan, and Connecticut, making Pennsylvania the latest addition. Pennsylvania's online casino industry has shown significant growth, with a 26.9% year-over-year revenue increase in April, reflecting a robust market environment for new entrants.

A study by Penn State University highlighted a 16% increase in online casino gambling participation in Pennsylvania last year, demonstrating a growing interest in iGaming since its launch in 2021.

 

Key Partnerships and Market Presence

4ThePlayer's entrance into the US market began in Michigan, where it partnered with top gaming providers such as DraftKings, Caesars, BetMGM, FanDuel, and Golden Nugget. The company aims to solidify its presence in the four states where it is currently licensed while remaining open to future expansions as new markets emerge.

Henry McLean, co-founder and commercial & marketing director at 4ThePlayer, stated, “At present, this is the final state we have been focusing on, having already established our presence in Pennsylvania, New Jersey, Michigan, and Connecticut. We remain hopeful that additional states will open in the near future, and we will certainly consider expansion into those markets as and when they do.”

Founded in July 2018 by Chris Ash, Henry McLean, and Andrew Porter, 4ThePlayer is headquartered in the United Kingdom and operates under a UK Gambling Commission (UKGC) license. The company launched its first game in November 2019 and focuses exclusively on creating games for adult audiences, ensuring compliance with legal gambling age requirements.

Some of their notable titles include “7 Gold Fruits,” “5 Wild Buffalo,” “3 Secret Cities,” and “6 Wild Sharks,” which have gained popularity for their engaging content and innovative designs.

 

“I am thrilled we can bring our unique gaming experience to the players of Pennsylvania. After the success we have seen with these titles in other states, we are excited for players in Pennsylvania to play them!”

 

Pennsylvania's iGaming Growth

Pennsylvania's online casino market has witnessed a notable rise in player participation and spending, which has significantly contributed to the state's steady revenue growth. This upward trend is a clear indicator of the growing interest in online gaming within the region. Although there was a slight dip in April 2024's gaming figures to $212.2 million from the previous month of March, the overall performance remains robust. The state's online gambling revenue still demonstrated a remarkable year-over-year increase of 26.9%, underscoring the sector's strong performance and potential for future growth.

4ThePlayer's entry into Pennsylvania is strategically well-timed, aligning perfectly with the state's evident upward trend in online casino engagement. By entering this thriving market, the company is positioning itself to leverage the growing popularity and increased player base in Pennsylvania. This expansion into Pennsylvania not only highlights 4ThePlayer's proactive approach but also underscores its broader strategy to capture and expand within the burgeoning US iGaming landscape. This move reflects the company's commitment to establishing a strong presence in key markets and driving further growth through strategic state-by-state expansions.

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