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R. Franco Digital Integrates Amusnet’s Extensive Game Portfolio

R. Franco Digital, a Spanish iGaming provider, has expanded its offerings by forming a strategic alliance with Amusnet, a Bulgarian game supplier with a significant presence across Europe. The collaboration will integrate Amusnet's catalog into R. Franco Digital's IRIS platform, a move designed to increase content availability in key regulated markets.
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Christian McDeen | Caesar of Lands of Betting and Live Casino

Updated: Oct 29, 2024

R. Franco Digital Integrates Amusnet's Extensive Game Portfolio

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Amusnet

USA Rated 90.08/100%

115 Casinos
185 Games | 13 Live Games

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Number of games
185
Country
Bulgaria
Founded
2016
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R. Franco Digital, a prominent iGaming provider from Spain, has formalized a strategic partnership with Amusnet, an established Bulgarian supplier known for its sizable online casino games catalog. Through this alliance, R. Franco Digital aims to expand its content library on the IRIS platform, supporting its push into more regulated markets and providing operators with a broader selection of gaming options.

Amusnet brings nearly a decade of experience and over 300 games to the table, including popular titles like 40 Super Hot, Burning Hot, and Shining Crown. These games are currently live across 2,000 operators in 35 jurisdictions. These games will soon be accessible on the IRIS platform, positioning R. Franco Digital to enhance its offering significantly and appeal to operators looking for reliable, diverse content that caters to various player preferences.

spainThe partnership is part of a larger strategy by R. Franco Digital to expand its platform's capacity to meet the evolving needs of global operators. By adding Amusnet's portfolio, R. Franco Digital is bolstering its content variety and adapting to the demands of a competitive market where access to a broad selection of regulated games is increasingly essential. This expansion reflects the company's commitment to providing solutions that enable operators to navigate regulatory constraints effectively, maintaining relevance across different regions.

Javier Sacristán, International Business Director of R. Franco Digital, highlighted that integrating Amusnet's catalog aligns closely with the company's vision of being a versatile partner to global operators. According to Sacristán, expanding IRIS's content with third-party options like those from Amusnet strengthens the platform's appeal and adaptability, key attributes in today's diverse gaming environments.

partnersFor Amusnet, this collaboration is an opportunity to further its international reach. Edwin Cruz, Managing Director at Amusnet Spain, noted that partnering with R. Franco Digital gives Amusnet a wider distribution network, helping establish a stronger foothold outside its primary markets. By leveraging IRIS's established market presence, Amusnet aims to unlock new audiences while maintaining its steady, calculated expansion trajectory.

The partnership between R. Franco Digital and Amusnet reflects an industry trend where major platforms increasingly rely on partnerships to meet the evolving needs of regulated markets. Collaborative ventures like these enable providers to diversify their portfolios quickly without extensive development time, an advantage that is particularly valuable in tightly regulated environments. By joining forces, iGaming companies can offer operators tailored solutions that align with local market demands, ultimately enabling them to attract and retain a wider audience.

partnersIntegrating Amusnet's games into IRIS also raises questions about how providers can use partnerships to strengthen competitive positioning. In an industry where differentiation is crucial, having access to unique content from multiple suppliers may give platforms like IRIS an edge in delivering comprehensive gaming solutions across various jurisdictions. As operators continue to seek ways to adapt to changing regulations, partnerships like this one may serve as a blueprint, highlighting how collaborative strategies can address regulatory challenges while meeting player preferences.

As R. Franco Digital and Amusnet proceed with this partnership, the collaboration could set a precedent for further cooperative models within the iGaming sector. The strategic blend of content libraries may ultimately shape a more adaptable and responsive industry framework, one that emphasizes the value of flexibility, regulatory alignment, and diverse game offerings in effectively capturing global audiences.

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