Booming Games and Placard Form a New Alliance

Booming Games and Placard Form a New Alliance

Booming Games

Rated 94.59/100%

410 Casinos | 203 Games

All Casinos

Number of games

203

Country

Malta

Founded

2014

• Slots

Booming Games has taken a decisive step in its European expansion by entering the Portuguese market through a partnership with Placard, a platform that has gained visibility due to its national identity and compliance within the country's regulated sector. The collaboration brings Booming Games' certified titles to Portuguese users and sets a clearer pathway for the studio's long-term involvement in the region. It also provides Placard with a broader catalogue at a time when market competition and regulatory expectations continue to shape strategic decisions.

Placard occupies a distinctive place within Portugal's digital betting landscape. Its foundation is tied to a brand familiar to local audiences for years, and its positioning as a fully Portuguese operation has strengthened its credibility. The platform's development has consistently emphasized national alignment, regulatory compliance, and the gradual expansion of its content selection. These characteristics make Placard a suitable partner for suppliers aiming to integrate into the market in a structured way.

The agreement introduces several Booming Games titles that have been certified for Portugal's regulatory requirements. Titles such as Buffalo Hold and Win Extreme 10,000, Burning Classics, Mr. Oinksters Hold and Win, and Greedy for Gold Power Hit now form part of Placard's available catalogue. Each title has undergone the necessary compliance processes, reflecting Booming Games' commitment to operating within locally defined standards rather than adapting content superficially. The studio's presence on Placard therefore represents an approach based on adapting to regulation rather than merely complying with it.

Booming Games has, in recent years, adopted a strategy that places regulated markets at the centre of its development. The company has favoured partnerships with operators that already hold recognition within their respective jurisdictions. By aligning with platforms that maintain strong regulatory records, the studio aims to establish long-term stability rather than rapid visibility. The collaboration with Placard aligns with this broader direction and underscores a continued focus on building a gradual presence in markets subject to structured oversight.

According to Lucia Baranda, Head of Partnerships at Booming Games, the launch marks a meaningful step for the company. She highlighted that entering Portugal required a partner with market relevance and an understanding of its regulatory landscape. Baranda noted that the company views the country as a place where long-term engagement is possible, provided that the right alliances are formed. She pointed to the diversity in the studio's catalogue, explaining that it gives Booming Games the flexibility to adapt to national requirements.

Placard's response to the collaboration reflects a shared perspective. Its Content Manager, Nuno Ruivo, described the integration of Booming Games titles as consistent with the platform's interest in broadening its offering with international developers that maintain reliability and recognition. Ruivo stated that the studio's slot design philosophy aligns with the platform's objective of presenting structured and varied content. For Placard, the partnership supports an ongoing objective of balancing local identity with a catalogue that can compete within an increasingly dynamic market.

The context in which this partnership unfolds adds relevance to its timing. Portugal's regulated online market has grown steadily, driven by shifts in digital consumer behaviour and strengthened regulatory oversight. Suppliers and operators now navigate a framework that emphasizes certification, responsible conduct, transparency, and ongoing compliance. Entering such a market requires strategic caution, and Booming Games' decision to collaborate with a platform that aligns with national standards indicates an interest in sustainable growth rather than rapid expansion.