Evolution Opens New Chapter in Brazil’s Live Casino Sector

Evolution Opens New Chapter in Brazil's Live Casino Sector

Evolution Gaming

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489 Casinos
92 Games | 92 Live Games

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Number of games

92

Country

Sweden

Founded

2006

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• Table Games

Evolution has expanded its operational footprint into Brazil with the launch of its first live casino studio in the country. The new facility, located in São Paulo, is set to open shortly after the implementation of Brazil's new regulatory framework for online gambling, which was introduced at the start of 2025. For the company, the opening represents both a logistical investment and a broader commitment to embedding itself within one of Latin America's most closely watched iGaming markets.

This latest move by Evolution follows its early entry into the newly regulated Brazilian market, where it became one of the first suppliers to receive a license under the updated legislation. The company now appears focused on offering region-specific content by developing infrastructure within the country itself, rather than relying solely on remote delivery from overseas operations.

The São Paulo studio begins operations with a focus on live blackjack, offering several versions of the game delivered in native Brazilian Portuguese. Among them are Blackjack Clássico, Blackjack Illimitado, and a format specifically branded as Brazilian Blackjack. These titles will be operated by locally trained dealers, with the studio designed to allow flexibility in presentation, game formats, and branding for future operator partnerships.

In addition to locally themed blackjack tables, the studio is also preparing to host several of Evolution's global products that have been adapted for the Brazilian audience. Titles such as Crazy Time and XXXtreme Lightning Roulette are expected to be integrated into the lineup, complete with local language and region-specific design elements. One of the company's 2025 global releases, ICE Fishing, will also be included and adjusted for the Brazilian market.

While the new studio's game offerings may appear familiar to those following Evolution's global rollout strategy, the local context adds a layer of operational complexity. Regulatory compliance now requires companies not only to secure licensing but also to adapt their content, staffing, and infrastructure to reflect regional rules and cultural dynamics. Evolution's decision to build a physical studio in São Paulo aligns with this requirement and signals a shift toward long-term operational integration.

Natalia Torres, who oversees Evolution's Latin American division, noted that the studio was developed with flexibility in mind, allowing operators to tailor game delivery, dealer interaction, and visual branding to meet both market demand and regulatory conditions. According to her, the studio's structure supports content that can be adapted for different operators, depending on their approach to market positioning and audience engagement.

What distinguishes this launch from previous market entries is the alignment of infrastructure and timing. Evolution's entry into Brazil has not been tentative. With regulations only recently formalised, the company moved quickly to combine licensing approval with localised production. By coordinating the launch of the studio with the first phase of Brazil's legal market, Evolution avoids the lag time that often slows industry adaptation in newly regulated jurisdictions.

The choice of São Paulo as the base of operations reflects the city's role as Brazil's commercial centre and its growing importance in the region's digital gambling ecosystem. Brazil has long been considered a sleeping giant in the global iGaming sector, with operators and suppliers alike monitoring regulatory discussions for years. The finalisation of legislation in early 2025 triggered a rapid influx of activity, but not all market entrants have pursued on-the-ground investment in the same way.

In this sense, Evolution's decision to establish a local studio may provide a logistical advantage. It allows the company to engage more directly with regulators, develop regionally compliant workflows, and create content with stronger local relevance. This is a differentiating factor, particularly as competition in Brazil's newly regulated market intensifies.